Course: Data Analytics for SEO

Resources to Learn and Apply Data Analytics for SEO!

Your purchase TODAY gets you three things:

1. Instant access to all the existing course content (Videos + Code + step-by-step Syllabus)
2. Instant access a private community of like minded people
3. Lifetime access to all future chapters, revisions, and updates

Introduction: Welcome and getting started

Course Objective

This self-paced course is intended to give practical hands on examples of data analytics for SEO. An accompanying private community is included to give everyone group support for troubleshooting and sharing ideas.

The course includes Videos and a linear progression to the open-source scripts found that are publicly available at https://github.com/FrontAnalyticsInc/data-winners

Testimonials

Who is this content intended for?

This opportunity is for anyone who wants to:

• Join a group of like minded SEO analysts
• Watch and learn from @alton_lex who is a practitioner of data analytics (details below)
• If you want to see practical examples while independently you are learning python, R or another scripting language from a different course.
• Anyone who wants to give proper feedback with questions and ideas.
• Or if you just want to support the free code available at https://github.com/FrontAnalyticsInc/data-winners

Disclaimers:

• This is not a place to learn to code from scratch
• Do not expect any 1-on-1 training
• Everything in this course will likely be available for FREE somewhere online
• All the contents will be delivered in English (with transcripts and subtitles)
• Private consulting is not included but may be available

About Me

Hi, my name is Alton Alexander:

• I have taught several courses including graduate level MBA, coding bootcamps, and small group training. However I do not teach for a living!
• For 10 years I ran a Data Science consulting agency called Front Analytics, Inc. At it's peak I had 12 data scientists and analysts on payroll. Due to a strict selection process and limited time I have decided to keep a very limited number of clients.
• Now I make a living as an investor in digital and physical assets.
• I am actively building an audience online at https://twitter.com/alton_lex
• I have a portfolio of content websites that I use to experiment and validate ideas related to SEO
• I have a suite of PAID freemium tools for topical authority and semantic content optimization. See them at https://seocompetitors.com
• See my LinkedIn for more details including my education and work history: https://www.linkedin.com/in/altonalexander/

On a personal note I am a data enthusiast and I live with my wife and three kids in Utah USA. I love to mountain bike and go camping in the woods.

About the Course

What is included and when you can expect it:

• SYLLABUS: A linear learning plan with step by step chapters
• VIDEOS: Each chapter has one or more videos covering how to run the free scripts
• SOURCE CODE: in easy to run notebooks. View the associated git repo here: https://github.com/FrontAnalyticsInc/data-winners
• This course is now stable as of March 1st however I will occasionally add to it.

Course Syllabus

Chapter 1: Introduction to Data Analytics for SEO

Chapter 2: Getting started with the code repository and how to ask questions

Chapter 3: Running the first code example (video + resources)

• Scraping top Google SERPs and parsing each page

Chapter 4: The importance of APIs, 2 code examples, and including how to add Environment variables

• Google Search analysis using SerpAPI
• [coming soon] dataforseo api example

Chapter 5: Example of AI for Generative Text via OpenAI API

• How to connect to the OpenAI API
• [coming soon] automatic bulk article outline writer

Chapter 6: Analysis of On-page text

• Scraping Data for Programmatic SEO
• [coming soon] Entity extraction
• [coming soon] Bulk Analysis - Internal Link Extraction
• [coming soon] Bulk Analysis - Schema used by competitors
• Bulk Analysis - Extracting all headers from single SERP query

Chapter 7: Analysis of Domains

• Domain analysis via DataforSEO API

Chapter 8: Retrieval and Analysis of Google Search Console GSC data (advanced automated version is beyond the scope and in separate tutorial)

Chapter 9: Audience and Persona Analysis

Chapter 10: Keyword research using Google Suggest

Chapter 11: KW Clustering

• using SERPs (requires paid api)
• [coming soon] Using NLP

Chapter 12: The art of Data Analytics

About the Discord Server

You will have immediate access to a Discord server including the ability to:

• Connect with like minded individuals
• Give feedback on scripts and course content
• Present ideas and questions that may guide free or paid solutions
• Receive group guidance on how to successfully apply data analytics to SEO related problems

Additional benefits may include:

• Free trials for paid products and tools
• Ask questions and get priority support
• Live video training

Disclaimers:

• Alton and the discord server administrators reserve the right to remove anyone for any reason even if you have paid for a course and access was included.
• Alton and any other designated maintainer cannot be expected to be available for 1-on-1 or any individual support. Alton may not respond to Questions or DMs.
• All are welcome therefore the access to the server will be made available to people of various technical skills and business aptitude.
• The discord server is private in the sense that it isn't open to the public for general access. However nothing that is shared should be considered private in the sense that if it is shared then it is considered public knowledge.
• Anything shared can (and will) be used for paid services or public announcements unless otherwise explicitly stated and agreed upon by all parties.

To the extent permissible by law all contents are copyrighted by Front Analytics, Inc (a Utah Corporation)

I look forward to seeing you in the course! Sincerely, Alton

Still curious or looking for a good deal??

Get a preview of every chapter and see what other's have to say here:

Introduction

https://twitter.com/alton_lex/status/1614087391714873344

Chapter 2: The public open-source Code Repo

https://twitter.com/alton_lex/status/1619777437310812161

Chapter 3: Just getting started

https://twitter.com/alton_lex/status/1611479269020160001

Chapter 4: SerpAPI

https://twitter.com/alton_lex/status/1611873498783420417

Chapter 5: Generative Text

https://twitter.com/alton_lex/status/1615770673531719681

Chapter 6: On-page optimization

https://twitter.com/alton_lex/status/1630284979854020609

Chapter 7: Site-wide Domain Analysis

https://twitter.com/alton_lex/status/1618470658186571776

Chapter 8: GSC API

https://twitter.com/alton_lex/status/1623423712262520832

Chapter 9: Customer Personas

https://twitter.com/alton_lex/status/1628598127912689664

Chapter 10: Keyword research using Google Suggest

https://twitter.com/alton_lex/status/1631042188116365312

Chapter 11: KW Clustering using SERPs!

https://twitter.com/alton_lex/status/1625541959497711616

Chapter 12: The art of Data Analytics

Your purchase TODAY gets you three things:

1. Instant access to all the existing course content (Videos + Code + step-by-step Syllabus)
2. Instant access a private community of like minded people
3. Lifetime access to all future chapters, revisions, and updates

I look forward to seeing you in the course! Sincerely, Alton